Author Archives: Adam Evers

Chick-Fil-A’s Response to a Social Media ‘Crisis’

It all started when a employee of a franchised Chick-Fil-A decided to put “Ching and Chong” on two Asian customers receipts instead of their names. A friend of the customer blogged about it via Tumblr. This in turn created a … Continue reading

Posted in facebook, social media | Leave a comment

How Famous Dave’s uses QR codes

Why We (Famous Dave’s) are always looking for ways to better interact with our guests. QR codes seem like something  which could have some potential to interact with our guests in a new and innovative way. The content we are … Continue reading

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Social Experiment: QR Codes

I’m curious by nature. I am currently working on some QR codes projects for Famous Dave’s and we are getting some good results. But I want to test it further … so I decided to do my own experimentation. Scenario … Continue reading

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Chipotle’s Social Media Oops

Chipotle has been known for being an awesome social media titan. I wrote a previous post on them here. They have a really active community on Facebook and Twitter with a crap ton of raving fans. It has been interesting … Continue reading

Posted in facebook, social media | 2 Comments

5 reasons your company isn’t ready for social media

I have read too many articles pushing companies to jump on social media as soon as possible because its so big and you can’t let this pass you by! Blah blah blah. That’s ridiculous.  Yes. Social media is a complete … Continue reading

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Funny tweets from Facebook being down

As most of the world knows … Facebook was down yesterday. It was quoted as being the worst outage in 4+ years.  I saw some awesome Tweets and wanted to share them. Enjoy: @GeekTech – FACEBOOK IS DOWN! CUE PANIC! … Continue reading

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YouTube Marketing

For full disclosure I got this from Colin Burns (@thecburns). I noticed his Tweet and had to check it out. “Hunter Shoots a Bear” marketing efforts on YouTube is absolutely amazing. Go check it out first then come back and … Continue reading

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Social media isn’t about COUPONS!

Sorry folks … I know you were hoping that I would portray deals/offers as the savor of the bottom line but they aren’t.  Coupons are like crack.  Social media is not about coupons. It’s much larger than an offer. Social … Continue reading

Posted in social media | 1 Comment

VA – search update

I have been working with a VA from AskSunday which is a very popular VA service.  I hired a dedicated VA from them a while ago. I went for the 20 hour plan which costs $249. I requested a VA … Continue reading

Posted in virtual assistant | Tagged , | 2 Comments

Chipotle rocks at Facebook

It’s true. I have a man crush on whoever is in charge of social media at Chipotle. They do an excellent job of interacting with guests on Facebook as well as Twitter. I have been super impressed. The people who … Continue reading

Posted in facebook, fan page | 1 Comment